Questions every ecommerce Business Startup should answer before Launching a Portal

You have your store (website) ready. You have your products ready. All you have to do is give the green signal and you will be live. As soon as you go live, sales start popping up on your dashboard and in an instant, you're the next Amazon! Not at all. Even before a single sale shows up, even before your store goes live (Yes! In the initial stage, in the trial stage, and at every stage, even after you start earning those juicy dollars) there are a few things that you should always ask yourself and only when you can answer these questions and convince yourself of the answers it gives are you ready to start living and start taking the world of ecommerce website design by storm.

QUESTION: What kind of audience do my products cater to?

Before you start reaching out to people, you need to be very aware of what segment or niche of the market you are targeting.

What is a niche? The niche is a fraction of a total market or audience, a market segment or audience with very specific needs that generally cannot be met by many service providers or marketers. 

As a very basic example, people in between 25 and 35 year old Ferraris is a niche market / audience Do you want to target a very large audience or do you want to stick to a very specific market segment, such as people with a taste for high-end fashion and high purchasing power? Once you identify your niche, Dig Deeper. 

Go really deep. If you are just selling things, it will be difficult unless you have an advantage or a new product that no one else sells. 

QUESTION: How will you reach out to your potential customers?

Anyone who ever really buys your product is a customer. There is no maybe. If someone is interested in your product, they are Prospects who can become customers. Everyone else can be classified as suspect.

 After this segmentation, find out how you want to communicate with them. "Why? Can't they find me?" NO! They can't, as the number of websites on the web is incredibly high! Any product, especially a promising new product, can be sold to the target audience, but it requires the brains of people who know 

How to market it to do so. .40 to 4 Do you want to reach them right now and make them want to buy or do you want it to be a slow organic process?

Do you want to focus on marketing your products and store them directly or do you want to build your brand and then convert it at a later stage by increasing interaction as a brand? 

The tools and routes you use are based on the answer to these questions, for example, if you want the organic growth route, you must focus your energies on having the best SEO for your site. The best part is that practices like SEO, SEM, email, and so much more can be part of your advertising system as they don't work in silos.

QUESTION: How will you measure the success of your ecommerce project?

Once you have a clear understanding of the audience and how to reach them, you need to decide how to measure the success of your efforts. There are several dimensions that you can use to measure the performance of your ecommerce platform and thereby determine how successful it is. 

Sales revenue, number of transactions, new customers, average ticket value (ATV), and website visitors are some of the more typical metrics you might want to track. By converting your original goals into a set of clearly measurable goals, you can track your e-commerce efforts and make adjustments as needed.

QUESTION: What is every customer worth to you?

Customers and their satisfaction determine all of your corporate value goals. If you calculate what each customer is worth to you, you can estimate the monetary value that a customer will bring to your company with them over the life of your relationship (The Customer Lifetime Value or CLV) This includes determining the cost of customer acquisition, the average size of the first shopping cart, the number of subsequent transactions, the average cart size and margins, and modeling them to find out which customer segments actually give you good returns.

 When you stand out, after careful market research you need to make certain assumptions about the demand for the Product hit, the time it takes for the repurchase cycle to start and take off based on these assumptions. You should always test the assumptions and make data-driven decisions.

QUESTION: What sorts of assistance would a customer require before and after making a purchase?

Today's ecommerce customers have significant control over the buying cycle, and their voices are amplified more than ever. They are changing everything business owners thought they knew about customer relationships. doing a lot of research online and posting complaints on social media and forums 40 to 4 Things like offering to help a customer via instant messaging on the website to guide them through the entire shopping experience, saving their shopping carts for their convenience, placing an order after making a purchase, promptly addressing your complaints, and requesting your feedback on your purchase are some of the tasks you need to do on your website.

QUESTION: How will a customer pay for a purchase?

Paying online can be as simple or complex as you choose. While there are many online payment service solutions available, choosing the best option for your store is very difficult. When reviewing these products, consider which company your target customers trust the most in terms of safety and longevity. If you decide to go for a custom solution, keep in mind that security should be your number one priority.

Experience in technologies like SSL. Also, try to back the currency that your target audience often uses to transact. Add subconscious trust. And in the world of e-commerce, trust is everything!

QUESTION: How soon would the customer need the product in his hand?

Now that the customer has made a purchase, your biggest challenge is getting the product to the correct address and within the promised time limit. The lasting impression you leave with your packaging and shipping helps you increase a customer's lifetime value.

Java, Delivery, Bluedart are some names that go into e-commerce fulfillment services. When choosing a shipping service provider, make sure your orders are fulfilled on time.

QUESTION: Are you using the right technology for your e-commerce business?

Today's technology makes it easier than ever to start your business, but it also means that the competition is fiercer. Now you can start a new e-commerce business without investing large amounts of money in systems. But have you ever asked yourself this question? If not, you must. The infrastructure your ecommerce solutions runs on is truly the life blood of any store. 

This is truly an area where you should go for the best over the cost of convenience. Your eCommerce store needs to be developed to provide an efficient eCommerce experience for the customer.

QUESTION: How user friendly is your e-store?

We know what you're thinking: how hard could it be to make a website user-friendly and intuitive? Finally, just stick a search bar at the top and some clickable tabs somewhere on the home page, and you're good at it. 

Wrong. The first step to a user-friendly website is fast load time. If your website is taking more than five seconds to load, it is very likely that users are seeing the next website. The second important element is the landing page experience. On this landing page, the user decides whether he wants to stay on the page or not. 

A well-designed, user-friendly online store easily guides consumers to guides throughout the shopping process, from search to purchase. At no point should customers be confused or unaware of what their next step is. The inclusion of the purchase route leads to abandoned shopping carts and low conversion rates.

QUESTION: Is this the complete list of questions?

As you can imagine, these little questions can easily get us talking for hours. But hey, most things can. 

While this is not the full list of questions that might come up, it is the core set. And we hope that if you share our views with you, you can apply those that make sense to your job